Privacy & Cookies Policy

Thank you for visiting Tofu Tasty! We respect your privacy. When it comes to your personal information, we believe in transparency. That’s why we’ve set out here what personal information we collect and what we do with it. 

Tofu Tasty collects the following information when you visit our website:

  • Information that you provide to us for the purpose of registering with us (name, email, mailing address, telephone number, demographics);

  • Information that you provide to us for the purpose of subscribing to our website services, email notifications and/or newsletters (including your name and email);

  • Demographic information such as postcode, preferences and interests, or other information relevant to customer surveys and/or offers;

  • Any other information that you choose to send to us.

  • Information about your browser, network and device. 

  • Web pages you visited prior to coming to this website. 

  • Your IP address.

This information may also include details about your use of this website including

  • Clicks

  • Internal links 

  • Pages visited

  • Scrolling 

  • Searches 

  • Timestamps

We share this information with Squarespace, our website analytics provider, to learn about site traffic and activity.

We will collect personal identification information from users only if they voluntarily submit such information to us. Users can always refuse to supply personally identification information, except that it may prevent them from engaging in certain site related activities.

If you ask us to provide goods to you, we will use your information to provide those goods to you and to monitor our provision of those goods. By providing us with your telephone number or email address you consent to being contacted by these methods for these purposes. You can stop receiving this information at any time by following the unsubscribe instructions on the correspondence you receive.

By providing us with your personal information, you consent to us processing your information as set out in this privacy policy.

If you wish to take part in any promotion, competition or prize draw run through the Website, we will also use your information for the purposes specified in the promotion, competition or prize draw, to make sure you are eligible to enter the promotion, competition or prize draw, to contact you if you have won a prize and for publicity purposes.

Web Browser Cookies And Google Analytics

This website uses Google Analytics, a web analytics service provided by Google, Inc. (‘Google’). Google Analytics generates statistical and other information about website use by means of cookies, which are stored on users’ computers. We may collect non-personal identification information about users whenever they interact with our site. Non-personal identification information may include the browser name, the type of computer and technical information about users' means of connection to our site, such as the operating system and the Internet service providers’ behaviour and other similar information.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you do so, note that some parts of the site may not function properly. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. The information generated relating to our website is used to create reports about the use of the website. Google will store this information. See Google’s privacy policy: www.google.com/privacy/privacy-policy.html

We use “session” cookies on our website. We will use the session cookies to: keep track of you whilst you navigate the website; and to monitor user behaviour for statistical and marketing purposes. Session cookies will be deleted from your computer when you close your browser. 

Google Analytics cookie types used: _utma, _utmb, _utmc, _utmz. These cookies are used to collect information about how visitors use our site. The information is collected in an anonymous form, including the number of visits to this site, how you arrived at the site, and which pages you visited. You can opt-out of these cookies by following this link.

By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set in our privacy policy and the terms of use. If you do not agree to this policy, please do not use our site.

Disclosure To Third Parties

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may disclose your personal information:

  • To the extent that we are required to do so by law;

  • In connection with any legal proceedings or prospective legal proceedings;

  • In order to establish, exercise or defend our legal rights (including providing information to others for the purposes of fraud prevention and reducing credit risk);

  • To any person who we reasonably believe may apply to a court or other competent authority for disclosure of that personal information where, in our reasonable opinion, such court or authority would be reasonably likely to order disclosure of that personal information.

How We Use Collected Information

Tofu Tasty collects and uses users personal information for the following purposes:

  • To personalise user experience: We may use information in the aggregate to understand how our users as a group use our site.

  • To improve our site: We continually strive to improve our website offerings based on the information and feedback we receive from you.

  • To improve customer service: Your information helps us to more effectively respond to your customer service requests and support needs.

  • To administer content, a promotion, a survey or other site feature: To send users information they agreed to receive about topics we think will be of interest to them.

  • To send periodic emails: The email address users provide for order processing, newsletter submissions or to respond to their enquiries and/or questions.

We may use your information as set out in this privacy policy and in any other manner you expressly consent to us doing so, we may also use your information for any purpose if we are required to do so by any law or other regulatory or government authority, to enforce the terms of use or to enforce our rights, or to protect the safety of others.

Maintenance And Storage Of Information

Your information is collected and stored on servers which are owned and maintained by or on behalf of Miso Tasty Ltd. We may keep your information for a reasonable period for the purposes set out in this privacy policy. If you believe that any information we are holding on you is incorrect or incomplete, please contact us as soon as possible. We will promptly correct any information found to be incorrect.

Our Email Newsletters

If you subscribe to receive our email newsletters you may need to register an account with us by submitting your email address. We will provide those newsletter(s) to you free of charge, unless otherwise stated. If at any time you wish to unsubscribe from an email newsletter you may do so by following the unsubscribe instructions on the newsletter.

Third Party Sites

The website contains links to other websites. We are not responsible for the privacy policies or practices of third party websites.

Security

In accordance with our requirements under the Data Protection Act 1998, we will adopt appropriate security procedures to help prevent unauthorised access to your information. Neither Tofu Tasty nor any of its group companies shall be liable for any attempt to hack or crack or otherwise gain access to any part of this Website including any of your information.

Policy Changes

By using the Website you agree to the terms of this privacy policy and our terms of use. We may amend this privacy policy and the terms of use from time to time. You will be bound by the new terms upon your continued use of the Website. We encourage users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect.

Squarespace needs the data to run this website, and to protect and improve its platform and services. Squarespace analyses the data in a de-personalised form.

Terms and Conditions 

Online Terms & Conditions between a Business and Consumer. Tofu Tasty brand is owned by Miso Tasty Ltd, and therefore the contract between the business and Consumer is between Miso Tasty Ltd and the consumer.

Cookie Policy 

This Cookie Policy describes how Tofu Tasty uses cookies and similar technologies to provide, customise, evaluate, improve, promote and protect our Services.

Cookies. Cookies are small pieces of text sent to your browser when you visit a site. They serve a variety of functions, like enabling us to remember certain information you provide to us as you navigate between pages on the Services. We use cookies on the website of www.tofutasty.com for the following purposes.

For more information about viewing the cookies dripped on your device, visit The cookies Squarespace uses

  • These analytics and performance cookies are used on this website, as described below, only when you acknowledge our cookie banner. This website uses analytics and performance cookies to view site traffic, activity, and other data.

  • Performance And Analytics. Cookies help us analyse how the Services are being accessed and used, and enable us to track performance of the Services. For example, we use cookies to determine if you viewed a page. This helps us provide you with information that you find interesting.

  • Third Parties. Third Party Services may use cookies to help you sign into their services from our Services. Any such third party cookie usage is governed by the policy of the third party placing the cookie.

  • Opting Out. You can set your browser to not accept cookies, but this may limit your ability to use the Services.

  • Device Identifiers. We use device identifiers on Tofu Tasty to track, analyse and improve the performance of our website content.